19 Oct 2007 PhotoPlus Report

PDN PhotoPlux ExpoToday was the first day of the PDN‘s PhotoPlus Expo in New York. It was also the day of the panel in which I participated. For me, it was an enjoyable and educational experience. There was a good range of questions from the audience, which focussed mainly on the future, licensing and pricing.

Left to Right: Ellen Boughn, Kelly Thompson, Lee Torrens, Daryl Lang, & Adam Brotman

The panel, left to right: Ellen Boughn of Dreamstime; Kelly Thompson of iStockphoto; myself; Daryl Lang of PDN; and Adam Brotman of Corbis/SnapVillage. Thanks to Ed Smith for the photo.

I’d prepared a presentation which covered the topic, Microstock Past, Present, Future. It detailed launch dates of the microstock agencies where I contribute including the more interesting aspects of each agency. The ‘present’ component looked at the recent movement in pricing with microstock opportunities to sell at higher prices and the controversial drop in prices of some Getty Images and Corbis collections. I covered the ‘future’ component by talking about the changing models that are emerging and pointing out some of the companies entering the space who showed promise of being part of the future of selling photos.

The highlight of the entire adventure has been the people I’ve met. Many photographers approached me after the presentation, both microstock contributors and macrostock contributors. I gained new perspectives of the changes in the industry and everyone had something to say about the influence of microstock on the photography market. It was also great to meet many of the people I’ve been writing about, and some that I hadn’t expected to meet. I’m putting together a dedicated post to provide more details.

StockXpertI spent the afternoon in the StockXpert stand with Steve Kapsinow speaking to exhibition visitors. It’s been extremely educational speaking to so many photographers and industry people. I have a long list of post topics to cover and a greater understanding of the market.

There’s still two more days of the exhibition and I’ll be taking a good look around, speaking to the exhibitors, continuing my learning and meeting more people.

  • David Franklin
    Posted at 17:55h, 19 October Reply

    Look forward to reading your observations about the microstock industry.

  • Geir Are Jensen
    Posted at 21:34h, 19 October Reply

    I would have liked to be there with you, but all the work with the launch prevented me. I wish you good days in NY, and look forward to reading your reports. Very best regards, boss.

  • Lisa O.
    Posted at 21:41h, 20 October Reply

    I attended the microstock session at Photo Plus and I thought Lee’s presentation was great!

  • Julie
    Posted at 17:46h, 30 October Reply

    Lee, do you work for Crestock?

    • Lee Torrens
      Posted at 20:27h, 30 October Reply

      No, they work for me.

      • Julie
        Posted at 01:11h, 01 November Reply

        I was at the seminar where you participated in the panel discussion. Lee, you were the only one with a decent presentation – thank you!

        So let me get this right – do you own Crestock?

        • Lee Torrens
          Posted at 02:50h, 01 November Reply

          Thanks for your compliment Julie, I remember meeting you at the StockXpert stand afterwards.

          No, Crestock work for me by selling my photos, that’s all.

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